Advert Research

I need to create an advert for my music video which I would publish in a magazine where my target audience would see it. However before creating my music video I need to research different music video adverts to see what common aspects of music videos advert I should consider including in my own music video advert. 

I like this advert by Chris Brown for different reasons. One being the fact that there are various photos of him in the background, this may have been done to show all of the different sides to his personality that maybe isn't shown in the media. Along with that I also like the colour scheme, the use of bright colours makes the advert pop which will draw the attention of his audience. These aspects of this advert I am not likely to include in my advert. This because the bright colours would not go with my music video. This is becuase the theame of my music video is gritty so having bright colours would clash with it. Having the different pictures in the background is also something I wouldn't use. Instead of having images of the artist I would rather have images of the words that are featured in the video. This would relate the video back to the music video.

This advert is a lot simpler than the previous advert by Chris Brown. In this advert I like the use of the lights in her hair it goes quite well with the name of the album being advertised called light. Another good thing about this advert is it has comments from popular magazines. This will help encourage people to purchase the album as its been reccomended by magazines they read. After looking at this music video there are certain things that i might include in my own advert. For example I like having different comments from respected magazines. Doing that influences audiences to seek out the song because they will think the song is good as the magazines have reccomemded it. Also I would include the artists name being in big so the artist is also being advertised as well as the song.

This advert by Adele is quite bare and has been stripped of any color or glam which is diferent comparred to most adverts which are quite eye catching with bright colors similar to Chris Browns. The bareness of this video may represent Adele as being down to earth like any normal person, so audience may decide to buy the album for this reason.This advert promotes the artist quite clearly as her name is pretty big and you can't miss it when looking at the advert. When considering which aspects of this advert I would consider adding, I would include the statement informing everyone that the song has been released.This is good because audiences know when the song is available.

This video like adeles is quite bare but it still has all the uinformationt eh audience needs. For example it has the itunes icon showing its available for you to pre-order from itunes. Also like Adele's advert this one also clearly promotes the artist as you can see his name is the largest bit of witting on the page, followed by the release date. This is most likely to make the date memerable to ensure people buy the album. There are a few things I would take from this advert. For example I would include the big bold writting, this will help make my advert stand out from the rest. Also I would include something that will show audiences where they can get the song from.

I like this advert by Beyonce, one reason being I like the color scheme. I think the color scheme looks quite suttle and quite classy. I think making the the album launch date in a different color is a good effect becuase it makes the date more memorable which is imporatant so people remember to purchase the album. I think showing the date the song is released ion a different colour is also something I will include my video. This is because it will help the audience remember when the song is going to be made available.

After looking at these adverts there a few things I to use in my own advert. For example I want to have either the song or artist name in bold to promote my song. In also want it to be simple but quite interesting to look at well so I can gain the attention of people who may be walking past it. Also the release date of the song will have to be bold with an indication of were it can be purchased from.